Monthly Archives: December 2012

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Twitter Analysis of Australian Sports @ Accounts

Thursday December 27, 2012|blog|2 Comments|

It’s summer in Australia and that means beaches, sports, fun and a lot more.

With that the iGo2 Philippines team did a Twitter analysis of the four  key sports being Cricket, AFL, NRL, and Rugby […]

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The Who's Who that is Tweeting about ANZ's Mike Smith?

Thursday December 20, 2012|blog|2 Comments|

Mr Smith, the country’s highest-paid banker, became the latest boss to face shareholder dissent over chief executive pay at the bank’s annual general meeting […]

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Australian Banks' Twitter Benchmark

Thursday December 20, 2012|blog|2 Comments|

The @iGo2 research team in the Philippines did a quick benchmark of the four pillar banks in Australia. The team made a decision to benchmark Westpac, ANZ Bank, […]

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What ESNs do for Enterprises

Tuesday December 11, 2012|blog|0 Comments|

Like it or not, it has become a matter of fact: social media adoption has gone mainstream. Seventy-two percent of the respondents to McKinsey’s latest global survey (Nov. 2011) reported that their companies are deploying […]

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CIO and Social Media Leadership

Tuesday December 4, 2012|blog|0 Comments|

Today I read an post entitled “A Big Year For Social Media In The Enterprise” by  from ITWire.

Clearly there is no reason for the CIO not to take a […]

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Do you need an internal Social Media/Business Champion?

Tuesday December 4, 2012|blog|5 Comments|

One of the most successful approaches to becoming a social business is the creation of an internal team, led by a Senior Executive (preferably CxO), who can guide and help the corporate adoption of […]