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10:51 am 10:51 am

Social Business starts within and is lead by HR

Tuesday November 20, 2012|blog|0 Comments|

Like any change process it becomes very difficult if the change doesn’t come from within, from a willingness to accept that there are more effective and efficient ways of ¬†reaching business outcomes. It […]

8:38 am 8:38 am

So then what is a Social Business?

Tuesday November 13, 2012|blog|0 Comments|

So have you ever been asked by an executive – “just what then what is a Social Business?”

 

    1. A social business focuses on internal communications – so that the […]
9:29 am 9:29 am

So WHY Social Business is important to you?

Friday November 9, 2012|blog|0 Comments|

I often get asked by Australia executives – “So just why is Social Media in the Enterprise so important to me?”

The short version is that McKinsey estimates that things like improved […]

5:54 pm 5:54 pm

Did social media predict the Melbourne Cup Winner?

Tuesday November 6, 2012|blog|0 Comments|

Melbourne Cup Fashion 2012It’s been asked over and over again – can social media predict the winner of the Melbourne Cup? […]

9:42 am 9:42 am

Leadership in the Age of Social Media

Monday November 5, 2012|blog|0 Comments|

At this point in our human history, we are witnessing an unprecedented shift in human values. Millions of people all over the world are demanding their voices be heard, not just in how our […]

12:26 pm 12:26 pm

Media Analysis Asian Century, Misogyny and Tony Abbott

Friday November 2, 2012|blog|1 Comment|

Australian Prime Minister Julia Gillard has been reaching out to the world recently with a personal position statement on misogyny getting

9:12 am 9:12 am

Google goes down: Who was the first to discover?

Thursday November 1, 2012|blog|2 Comments|

Well well so who would have thought the world largest cloud vendor goes down and the warning signs started 7hrs ago with @Fenderje and @tombjorke (see tweets below).

Was Google listening to them […]

10:24 am 10:24 am

The State of Social Business in India

Wednesday October 31, 2012|blog|0 Comments|

I recently spent a week in India meeting with large organisations in Financial Services, Communications, Travel and Hospitality, eTailing and Fashion regarding their current state of development in social business and their plans to […]

10:15 am 10:15 am

The perils of the Misogynist and Social "Big Data"

Tuesday October 30, 2012|blog|0 Comments|

Social Data or so called “big data” can provide significant insights into your customer, brands, company, partners, industry and competitors. However like any other dataset you get what you ask for and this is […]

11:29 am 11:29 am

Alan Jones' impact on Australian Brands: The Facts

Wednesday October 24, 2012|blog|0 Comments|

We have seen it all over the press and in comments in relation to social media and advertisers in the Alan Jones saga. Clearly from our view very little of this media commentary […]